Samya Ghosh is a creative director working at the intersection of systems design, culture and social innovation.
At Purpose, he leads teams in shaping human & planet-centered experiences that drive community action across climate, health, and gender equity.
His practice blends creative storytelling with design thinking and research, mapping how people think, act, and decide, and translating those insights into intuitive, ethical, and scalable experiences. Across the last 12 years, he has collaborated with organizations including the United Nations, WHO, MacArthur Foundation,
IKEA Foundation, Meta and Apple, crafting creative strategies, design frameworks, and innovative solutions. His work has been featured at London Design Week, New York Climate Week, and What Design Can Do, and recognized by Cannes Lions, Kyoorius, and Indigo Awards.
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