Louis Wittig is a creative director / writer who’s worked on everything from beer to pancake mix to mortgage lenders to toothpaste, mostly in one part of New York or another. Here’s his portfolio and résumé if you want to try and make some sense of his career. He’s currently a creative director at Partners + Napier working on Canopy Growth. So he’s selling weed, basically. Mom is super proud.

Also, he loves to ramble. So book some time.